People, technology and process. These are the things that consistently need our attention in order to keep our businesses modern, innovative and responsive to customer needs. When we look at these things from a holistic point of view, there are certain processes which enable success and unlock new value in different areas… and some of these areas are more important than others depending on the trends and changes going on in the marketplace.
Juha Berghäll | 19.02.2019
Janne Kärkkäinen | 12.02.2019
Many IT and business leaders have taken it upon themselves to integrate these tools, often with little success and fragile results. This is because handmade, internally coded and API-driven integrations are not robust enough for modern business use.
Juha Berghäll | 15.01.2019
Most businesses think they are doing alright when it comes to software integration. Yeah sure, they are a bit rough around the edges, but who’s integrations aren’t right? Wrong!
Ilkka Puikkonen | 08.01.2019
Salesforce is a huge application with loads of interesting features. In our experience, most businesses using Salesforce (or any other major enterprise application for that matter) tend to only use about 20% of the available features.
Toby Moore | 13.12.2018
How do you know if your business is really getting the value it needs out the way you’re managing customer information and data? It can be really hard to see the common mistakes you might be making, spot ideas for innovations or figure out the possible ROI for making improvements. In this short blog post, we share some great tips and starting points for managing customer data more effectively.
Ilkka Puikkonen | 11.12.2018
How do you integrate Salesforce to LinkedIn, Outlook, Gmail, HubSpot, SAP, WordPress…? The list goes on. Sales, marketing and customer service applications are populating workplaces at a faster rate than ever before. From the traditional stuff like email and customer databases, to more modern software such as conversational marketing and campaign automation platforms, our business toolbox has never looked so full. At the heart of most of these families of software is your CRM and for many businesses, the tool...