How to integrate customer experience and IT?

Ilkka Puikkonen | 21.08.2019
Barrier to dreams Mesh fence with partly cloudy sky beyond
Blog, business service integration

 "As a result, Sales can be continually well-informed by marketing… Marketing can get access to the data they need to drive their most effective activities. And, IT can make technology and software choices that enable these ways of working."


As you most likely know, collaboration and team work around the business is the key to getting great work done. But despite this widely believed concept, many teams and departments still let everyday obstacles get in the way of effective collaboration. Why is this? And,...

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How to measure the ROI of Business Integrations

Ilkka Puikkonen | 30.04.2019
Blog, SIAM, business service integration

The objective of creating business integrations is to create more productive services, which in turn provide greater customer outcomes. It’s a simple combination, but the tools and methods of getting it right are swimming in an ocean of complexity.

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